SUNY Oneonta is the only SUNY campus to offer a comprehensive Bachelor of Arts degree in music industry. Accredited by the National Association of Schools of Music, SUNY Oneonta’s music industry program will prepare you for entry-level work in a variety of careers in the music and entertainment industry, including music management, marketing, promotion, merchandising, publishing, production and performance.
The curriculum includes specialized music industry studies in the recording industry, entertainment industry business affairs, intellectual property law, music products, music theory, performance and history/literature. You'll also take courses from the School of Economics and Business on topics such as business law, marketing, management and accounting. Internships, field experience and several related minors—audio production with Pro Tools certification, performance, music theory and music literature—allow you to tailor the program to your interests.
As a music industry major at Oneonta, you'll gain hands-on experience with recording hardware and software used by professional recording studios all over the world. Facilities include three studios for recording and post production, a fiber optics system that allows three simultaneous recordings from anywhere in the Fine Arts Center, two digital keyboard/MIDI/theory labs equipped with sequencing and recording capabilities, and a large library of sampled sounds. Software includes Pro Tools, Reason, Live, Garageband, Sibelius and Practice Musica.
Special opportunities include guest lecturers and networking with industry professionals from New York City and other areas, and travel to the National Association of Music Merchants annual conference in California. Through the Music Industry Club (MIC), students get experience in every aspect of putting on a concert, from booking to promotion to sound reinforcement. Each year, the Music Industry Club selects a SUNY Oneonta student band or artist to record on the college’s Dragon Records label and carries out the process from start to finish.
Auditions are not a requirement for acceptance into the music industry program. However, prospective music industry majors who wish to have their talent considered during the admissions process may submit a special talent application as a supplement to the regular application.