Communication and Marketing Resources and Tools

Identity and Promotion

University Style Guide
This reference suggests how to write effective editorial content, designates SUNY Oneonta’s official fonts and color palette, and establishes standards for use of SUNY Oneonta’s name and graphic identifiers.

SUNY Oneonta Power Point Slide Deck
(You will have to download this file to make edits.)

Communication Guide
Use these self-serve tools to publicize your event.


Print Shop Storefront
Open the gateway to printing copies, brochures, posters and more.

Mascot request
Ask Red, the SUNY Oneonta Red Dragon, to show up at your event.

Name tags
Let people know who you are.

Photo Library
Find a university picture to use in a publication, presentation, etc. If you have any questions about our new photo library, please review our photo library documentation page.

Portrait Requests
Schedule an appointment for a photo session in our studio. Please contact John Bugyi if you have an urgent need for a portrait and there aren't any appointments available.

Business cards
Stay connected with the people you meet.

SUNY Oneonta’s Print Shop offers a Dragon Print service for students and employees who would like to print personal projects on campus. These projects can be for you, your family or a nonprofit group that you are a part of.

Past projects have included invitations for birthday parties, baby showers and other events; Christmas cards; flyers or posters for non-SUNY-Oneonta-sponsored events, student business cards and more.

Projects can be one- or two-sided, in color or black and white, and should be designed to fit on an 8.5X11 or 11X17 sheet. Large-format printing is also available. Finishing options include lamination, GBC binding, padding, saddle-stitched booklets, folding and scoring.

Orders must be placed and picked up in person at the Print Shop, located in the basement of the Netzer Administration Building. All artwork must be print-ready and submitted as a PDF file. Orders must be paid for with Dragon Dollars. Turnaround time varies depending on other priority print jobs for campus offices and departments in the queue when you submit your order. Please allow at least one week of lead time.

Questions? Email or call 607-436-2508.


The Office of Communication and Marketing curates the institutional video collection.

Events are shown here online in real time.


University Style Policy

Media Engagement Policy

Social Media Policy

Urgent Message Policy

Web Privacy Policy

Website Policy


Release Agreement
This allows SUNY Oneonta to record and publish a student’s likeness, such as in a photo or video.

Class Promotion Agreement
This gives SUNY Oneonta permission to publicize information about a specific academic experience of a student.

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